Seac02 is a new platform for building VR and AR solutions, for mobiles, web, events etc. Read more at this blog. In the marketing of Seac02, I read words like: “Less technical”, “all-in-one”, “painless”… which is words that usually makes me a bit sceptical… Anyways - it looks really nice and I will for sure try it out! It might turn out to be awesome! (yepp. arent sceptical people a bit boring ?)
Globalzepp (Spain) does interactive projections with AR – and most probably this is gonna be big on events and why not as interactive ads in shops? Nice to see how the use of AR is growing so fast…
The entertainment industry is doing a lot of interesting new stuff as well in the AR business. Check this post from the Future Digital Life blog. Mark Mine, a Walt Disney Imagineering Director, says “Seeing is believing, but touching is truth”…
A good solution is not necessarily advanced… so here’s a simple use of AR on a business card. With twitter integration. More ideas at: Augmented Planet.
Take one song with Daft Punk (in slow motion). Add two traditional little toys. Add some Augmented Reality. Mix carefully with some virtual parameters. Viola! A new award winning gaming experience is born! And to be honest this looks a lot more fun than the currently hyped Facebook games.
Read more at Frantz Lasorne website. Loads of nice concept sketches there. Looking forward to Frantz upcoming work!
‘SixthSense‘ is a wearable gestural interface that augments the physical world around us with digital information and lets us use natural hand gestures to interact with that information. This is a technology that creates the WOW effect in me. WOW!! 
The current prototype system costs approximate $350 to build
I love word games. So todays word is ARvertising. This is a Augmented Reality (AR) banner from Burger King. Try it out at Bannerblog.
Coming to iPhone November 2nd, is Junaio. It combines location-based content through your mobile display – which Metaio calls the OUTERNET…(hmm…no further comments…). Anyway- looks cool. Gonna try it. And have a good day!
“Sniff is an interactive projection in a storefront window. As the viewer walks by the projection, her movements and gestures are tracked by a computer vision system.” Visit SNIFF to read more. “Sniff is created with Unity3d Game Engine which renders the dog in real time and allows to dynamically change his behavior based on the video tracking data. The sidewalk is illuminated with infrared lights. An infrared-sensitive camera is used to monitor the sidewalk in front of the display windows. We track the position of each viewer and implement simple gesture recognition, so that fast, big actions are interpreted as threatening and slow actions directed at the dog (for example hand extended in his direction) are interpreted as friendly. The dog keeps track of the attitude of the viewer and forms a relationship with them over time based on the history of interaction.”
At the recent ISMAR09 conference, upcoming AR products was shown. Nokia, Samsung and many other emerging technology companies are developing glasses which not only “connecting people” but – extending people. Amazing stuff. With a lot of useful areas in both advertising as well as education, conferences and in in the industrial segment. Soon we all will look like digital terminators? check slideshare…
Canadian brewer Molson uses Augmented reality on its bottles. From the labels on the bottles you can experience animations, which probably will make you more drunk than the beer itself? Or: why not use the beer and its spinning animations in combination – whatever, I just wanna try it so: please dear Canadian brewer Molson can you please send me a case of beer asap! I promise to test in on my webcam (first)…
